25+ years of trust. One mission: Guiding care with confidence.
Aged Care Guide began more than 25 years ago with one social worker, one problem, and one simple mission: to help families navigate aged care with clarity, dignity and confidence.
At a time when aged care was complex and the internet was barely a whisper, the Guide started as a humble print directory — a lifeline passed hand-to-hand by social workers, ACAT teams and family advocates. It became the go-to resource for people caught in the most difficult moments: sudden hospital discharges, declining health, and the pressure to make urgent, life-defining decisions.
And those moments haven't changed.
Today, our print guides are still relied upon in over 3,000 locations nationwide - including the 180 largest hospitals, as well as councils, libraries, GP clinics, community centres and advocacy organisations. They remain a trusted companion when people are at their most vulnerable, providing clarity in the chaos when online information simply isn't enough.
Because in moments of crisis, people don't need digital noise - they need a guide they can hold.
agedcareguide.com.au today: The evolution of trust
While our print guides continue to serve on the frontline, agedcareguide.com.au has grown into Australia's most comprehensive and trusted aged care directory and referral platform.
We help older Australians and their families:
- explore aged care options with confidence
- connect directly with aged care providers
- compare services, fees and vacancies
- understand their rights, entitlements and pathways
- make informed decisions through simple, evidence-based guidance
Our platform goes beyond listings. It brings together expert information, real-time digital tools, and supportive pathways that turn complexity into clarity - helping families move from confusion to confident action.
Part of Care & Co Media and the Care & Co Group
Aged Care Guide proudly sits within Care & Co Media - the media division of the Care & Co Group, Australia's leading care ecosystem spanning media, technology, matching services and social impact.
Together, we work to ensure Australians have:
- trusted information
- transparent pathways
- safe, high-quality choices
- better care experiences
Our purpose is simple:
Help people find the care they need — quickly, confidently and with compassion.
Our commitment
For more than two decades, we've stood beside families, carers and older Australians as they navigate one of life's most important transitions. As the aged care system continues to evolve, our commitment remains unchanged:
- To guide.
- To support.
- To connect.
- To care.
Always with trust. Always with heart.
